Articles with an enriched perspective.

Look at branding, design and business from our expert viewpoint.

Creating a Memorable Conference

Creating a Memorable Conference

Conferences are important in the professional world because they allow like-minded people with common interest in a subject matter to gather. Experts share groundbreaking information with one another, and with interested audience members. This creates an educational platform that, when paired with a compelling agenda, transforms attendees into inspired and empowered participants. Through web design and event branding, Enrich co-sponsored two amazing conferences that demonstrated how smart planning and organization expand the reach of an important event. 

Discover more >
Engaging Trade Show Visitors

Engaging Trade Show Visitors

We’ve all experienced the high-intensity visual and auditory nature of trade shows. Action-packed and crazy-busy, they remain a hugely viable opportunity for a company or product to stand out in a densely populated marketplace. Natural Products Expo West 2015 is exactly that type of event. Held at the Anaheim Convention Center, the show took place in early March, with more than 2,700 companies exhibiting and over 71,000 attendees. The world’s largest natural, organic and healthy products event is high-energy, and the spirit of innovation is alive and well. Exhibitors try to hit that excitement button — the one that makes a consumer try a brand, love it, and come back for more.

Discover more >
Hub of Food Knowledge

Hub of Food Knowledge

In 2015 National Geographic wrapped up an 8-month-long initiative that “explores our complex relationship with what we eat and where our food comes from.” I’ve been following “The Future of Food,” because of National Geographic’s unique approach that ties together the cultural, social, environmental and economic impact of what we eat. The site is rich with daily food facts, great videos, articles, infographics and photo essays. Here are a few highlights.

Discover more >
Quantum Wellness

Quantum Wellness

We recently came across several books from Kathy Freston. A bestselling author and renowned wellness expert, Kathy looks to share the peer-reviewed science behind plant-based eating, consulting specialists in medicine and nutrition. As a regular contributor to the Huffington Post, her books and website are packed with people’s success stories and clear answers from medical experts. She demonstrates that profound changes can happen through a gentle switch in food choices. We were intrigued and wanted to learn more about her journey.

Discover more >
Nutrition and Medicine Meet in San Diego

Nutrition and Medicine Meet in San Diego

Designing the website for the International Plant-Based Nutrition Healthcare Conference spoke to the heart of what we believe in at Enrich: educating people about healthy lifestyles. The synergy began when we first met Susan Benigas, the founder of the Plantrician Project — our shared vision grew from there. We attended PBNHC because, for us, plant-based eating has touched both our professional and personal lives. The fact that whole food, plant-based nutrition has finally piqued the medical field’s attention is such great news. Imagine the impact when more physicians and medical practitioners integrate this powerful information into their practices!

Discover more >
Meet the Esselstyn Family

Meet the Esselstyn Family

We want to introduce you to one dynamic, authentic family. They live each day of their lives with joy, energy, and a commitment to not only take care of their own health, but to empower thousands of others to do the same. Meet the Esselstyn family. They were a complete inspiration to Gretchen and her partner, Eric, during the Engine 2 Retreat they attended in Phoenix.

Here’s the lowdown on what the powerful father, mother, son and daughter team bring to the table.

Discover more >
Spotted: Fresh Brands of 2014

Spotted: Fresh Brands of 2014

Think the healthy food and product movement is a fad? Think again. With growth predicted to reach $226B by 2018, it’s a societal shift that’s not likely to shrink anytime soon. The focus on healthier lifestyles has created explosive growth in the niche and we saw it firsthand at the 2014 Natural Products ExpoWest in Anaheim. Over 2,600 companies were represented and the convention center was packed with entrepreneurs bringing healthy and innovative ideas to the market. We were blown away by the fantastic products branded in fresh and creative ways — we’d like to share our top 10 favorites with you.

Discover more >