FLAVOR PRODUCERS / FOOD

Creating a transparently delicious brand


As experts in a market where many flavor companies claim ‘natural and organic,’ Flavor Producers wanted their image to reflect their experience and build greater awareness for their powerful legacy in today’s marketplace.

Flavor Producers - Creating a transparently delicious brand

Reimagining how the world experiences natural and organic flavor.

Flavor Producers needed distinctive, customized tools that helped customers explore new ways to engage with the brand and its flavors. Enrich responded with a refreshed identity that reimagines the entire brand language and strengthens Flavor Producers’ position as a North American leader in natural and organic flavors.

Their new website features the Flavor Selector, an interactive tool that lets visitors create their own flavor and request a sample. The brand rollout has been met with strong praise and has been extended across a range of applications—from small pull-up banners for intimate tradeshows to large-scale exhibits at SupplySide West, Expo West, and IFT.

The 2022 expansion of the Sharonville, OH, facility offered another opportunity to showcase the bold, vibrant graphics and reinforce Flavor Producers’ commitment to innovation and Transparently Delicious flavors.

Flavor Producers - Logo
Flavor Producers - Glass jar with blueberry jam layered beneath yogurt and topped with fresh blueberries, representing fruit and dairy flavors.
Flavor Producers - Orange-flavored granola bar with visible oats and citrus glaze representing bright, natural flavor ingredients.
Flavor Producers - Subtle gray leaf graphic used as a decorative brand accent.
Flavor Producers - Fresh sliced oranges arranged to highlight vibrant citrus flavor and natural ingredients.
Flavor Producers - Transparently Delicious’ trademarked brand tagline.
Flavor Producers - Brand color palette with colors named Basil, Limeade, Lavender, Blueberry, and other flavor-inspired tones.
Flavor Producers - iPad displaying the Flavor Producers website with a custom flavor selector tool for exploring ingredients
Flavor Producers - Business card design with a peach and kiwi split graphic representing blended fruit flavors.
Flavor Producers - Flavor Producers business card with a smoky oak-and-pear split fruit graphic from the brand visual system.
Flavor Producers - Flavor Producers business card featuring a split cucumber and mangosteen graphic.
Flavor Producers - FP brand monogram graphic with citrus-inspired design element.
Flavor Producers - Complete homepage design showing layout, navigation, and featured brand visuals for Flavor Producers.
Flavor Producers - Split graphic using pomegranate and watermelon.
Flavor Producers - Brand guide showcasing Flavor Producers visual identity, including logos, color palette, typography, and ingredient photography.
Flavor Producers - Flat-style strawberry icon used in Flavor Producers branded graphics.
Minimal citrus icon representing fruit flavor in the brand visual system.
Flavor Producers - Secondary logos
Flavor Producers - Social media post highlighting Flavor Producers fruit flavors with colorful fruit imagery.
Flavor Producers - Social media graphic promoting Flavor Producers brand with ‘Transparently Delicious’ tagline and ingredient-inspired visuals.
Flavor Producers - Graphic announcing Flavor Producers at an upcoming tradeshow with branded visuals and event information.